Senior Product Designer
I untangle messy systems,
find what’s broken,
and build the fix as a team.
Selected projects
TabbyTab
A guitar practice tool that turns any song into fun to play guitar notation
E-commerce
Growth
Product Strategy
Systems Thinking
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Printify
An 18% drop in new stores, turned around before peak season.
E-commerce
Growth
Product Strategy
Systems Thinking
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Kinsta
Trading a paywall for growth: cutting deployment time 62%
E-commerce
Growth
Product Strategy
Systems Thinking
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Register of Entreprises
Redesigning a system that rejected 82% of submissions
E-commerce
Growth
Product Strategy
Systems Thinking
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Adtype
Turning a week-long manual reporting process into a data product
E-commerce
Growth
Product Strategy
Systems Thinking
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Iomob
Four months in, we killed the product and rebuilt it
E-commerce
Growth
Product Strategy
Systems Thinking
Read Project

Words from colleagues
He brings a rare mix of strategic thinking, technical competency and leadership.

Krists Tauriņš
Product Manager, Printify
His exceptional UX skills and ability to grasp the bigger picture consistently stood out.

Lorant Toth
Design System Designer, Kinsta
His contributions were essential in securing pilot projects for our startup.

Boris Lunoff
VP of Operations